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Digital Maturity Check

A quick, honest read on whether your data is holding you back, before you spend anything.

Free. A 20-minute questionnaire and a 30-minute call.

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Overview

The Digital Maturity Check is a free online questionnaire for organisations that want a first read on their data before paying for a review. It takes about 20 minutes, rates eleven dimensions and suggests up to three places to start. A DMS director then talks the result through with you in a 30-minute call.

The problem

You suspect your data is holding the business back, but you do not know how badly, and you are not ready to pay for a full review to find out.

What you get

  • A downloadable summary of all eleven dimensions, with a readable appendix of your answers
  • Your likely maturity stage where every dimension can be rated; unknown dimensions keep the overall stage unverified
  • Up to three places to start from the dimensions you could rate, each with a suggested first step
  • A 30-minute call with a DMS director to talk the result through

Methodology

The online check samples one practice per dimension. It can prepare you for a Staff-led, in-person assessment; your self-ratings remain separate from verified evidence.

  1. Create a Client account and start the 20-minute questionnaire. Each question uses the same self-rated capability and alignment scales as the Digital Maturity Assessment.
  2. Your answers roll up into a rating for each of the eleven dimensions and a likely stage.
  3. Up to three known results are reported as places to start, each with a suggested first step. Unknown answers stay unverified.
  4. Request a 30-minute discussion with DMS after submitting. We respond to arrange a suitable time. Your answers on headcount, main systems and data ownership shape that conversation.

Because the answers are self-rated and not verified against evidence, the check gives a likely stage. It is a guide for that conversation rather than a formal rating, and a Digital Maturity Assessment tests it against evidence.

How the check is rated

The check covers eleven dimensions in four groups: Direction, Foundations, Use and People. Each dimension asks about one practice, with four separate ratings.

Capability

How the work is done. For a monthly report, this could range from assembling it manually to using an agreed process that is measured and improved.

  1. 1Ad hoc
  2. 2Repeatable locally
  3. 3Defined and embedded
  4. 4Measured and managed
  5. 5Continuously improved
Quality

How well the practice works. For a monthly report, consider whether the figures are checked and accurate enough for the decision.

  1. 1Not present
  2. 2Emerging
  3. 3Sound
  4. 4Strong
Alignment

Where the practice applies. One team may check its reports while others do not. Rate the whole assessed scope, including its weaker areas.

  1. 1None
  2. 2Pockets
  3. 3Partial
  4. 4Organisation-wide
Stage

The wider result for the dimension. Use the stage indicators below; a good report alone does not establish a higher stage.

  1. 1Intuition-led
  2. 2Fragmented
  3. 3Reliable
  4. 4Informed
  5. 5Optimised
  6. 6Differentiated

Worked example: a department's monthly reporting

A fictional state government department has a performance reporting team. Each month the team loads figures from four regional offices into one agreed dataset, which feeds the department's board, budget and ministerial reports. Its manager answers the check question for Analytics and decision effectiveness:

Are priority measures consistently defined and analytical results validated using methods appropriate to the decision and available data?

Analytics and decision effectiveness

Capability
2. Repeatable locallyThe team follows a written method, but most regional offices prepare figures in their own way.
Quality
3. SoundThe team checks the figures as they arrive and catches most errors.
Alignment
2. PocketsOnly one of the four regional offices uses the agreed reporting template.
Stage chosen
3. ReliableAll three reports draw on that dataset, and their figures match each other.

Where the answer lands

  1. 6Differentiated
  2. 5OptimisedStages 5–6 need Organisation-wide alignment.
  3. 4Informed
  4. 3ReliableChosenStages 3–4 need at least Sound quality and Partial alignment.Not met: alignment is Pockets
  5. 2FragmentedLikely stage
  6. 1Intuition-led

The ratings are not averaged. Reliable needs at least Partial alignment, but with only one office in four on the template, alignment is Pockets, so the likely stage is Fragmented.

The gap is in how the other three offices prepare their figures. Once they use the template too, the Reliable stage stands.

  • Choose the highest stage whose indicator and every indicator from stage 3 below it are met.
  • Your overall stage is the lowest stage across the eleven dimensions.
  • If you cannot judge a dimension, choose Don’t know. That dimension stays unrated, and the overall stage stays unverified until every dimension has an answer.

Dimension rating guide

Open a dimension to read the five capability anchors for its check question and the six stage indicators.

1. Digital and data strategy, value and advantageDirection

Digital and data strategy and business alignment

Capability anchors
  1. Ad hoc

    No digital or data strategy. Technology and data work happens wherever energy exists.

  2. Repeatable locally

    Some teams plan technology and data work, but plans are local and disconnected from business strategy.

  3. Defined and embedded

    An endorsed digital and data strategy links investment to business objectives and guides decisions.

  4. Measured and managed

    Strategy progress is measured, and investment shifts with results and business change.

  5. Continuously improved

    The strategy is refreshed ahead of change and shapes business strategy in return.

Stage indicators
  1. Intuition-led

    There is no digital or data strategy, and technology and data are not mentioned in business plans

  2. Fragmented

    Technology and data work happens in projects, but no strategy links it to business goals

  3. Reliable

    Leaders have agreed which systems and data matter most and why they matter to the business

  4. Informed

    An endorsed digital and data strategy links investment to business goals

  5. Optimised

    Benefits of digital and data investments are measured against baselines and full costs

  6. Differentiated

    Leaders can show how distinctive data assets create advantage that persists

2. Leadership, accountability and operating modelDirection

Leadership and accountability

Capability anchors
  1. Ad hoc

    No one is responsible for technology or data, and systems have no owners.

  2. Repeatable locally

    A leader has data in their title but little mandate or capacity.

  3. Defined and embedded

    A senior leader holds a clear mandate, priorities and a budget for technology and data, and every system and data domain has an owner.

  4. Measured and managed

    The leader, system owners and data owners are measured on outcomes.

  5. Continuously improved

    Leadership renews itself through succession, delegation and a bench of data-capable leaders.

Stage indicators
  1. Intuition-led

    No leader is responsible for technology or data, and there is no budget for either beyond licences

  2. Fragmented

    Responsibility for systems and data is split across IT and business teams, with no single leader and no system owners

  3. Reliable

    A named leader is accountable for technology and data, with a budget, and every critical system and data domain has an owner

  4. Informed

    A senior leader sets digital and data priorities, and data appears in planning, budgets and board papers

  5. Optimised

    Funding follows demonstrated value, and priorities are reset based on results

  6. Differentiated

    Data shapes strategy, and records show enterprise decisions changing because of it

3. Data lifecycle and qualityFoundations

Definitions and discoverability

Capability anchors
  1. Ad hoc

    No shared definitions. Every report defines things its own way.

  2. Repeatable locally

    Some teams keep glossaries, but the glossaries disagree.

  3. Defined and embedded

    Critical data has agreed definitions in a catalogue people actually use.

  4. Measured and managed

    Definition coverage, freshness and catalogue use are measured and managed.

  5. Continuously improved

    Definitions evolve under governance, and finding data is near effortless.

Stage indicators
  1. Intuition-led

    No one can list the organisation’s key data or say where it is held

  2. Fragmented

    The same measure gives different answers in different reports

  3. Reliable

    Critical data is inventoried, has named owners and meets agreed quality standards

  4. Informed

    Data from different systems is integrated for the organisation’s priority measures

  5. Optimised

    Data quality is measured against targets, and breaches are investigated at the source

  6. Differentiated

    Distinctive data assets are curated and improved as long-term investments

4. Data governance, risk and ethicsFoundations

Ownership and stewardship

Capability anchors
  1. Ad hoc

    No owners. Questions about data have no home.

  2. Repeatable locally

    Informal owners exist where individuals care.

  3. Defined and embedded

    Every critical data set has a named owner and steward with clear duties.

  4. Measured and managed

    Decision timeliness and issue resolution are measured for each owner.

  5. Continuously improved

    Ownership adapts with the organisation and covers new data automatically.

Stage indicators
  1. Intuition-led

    There are no agreed rules for who can see, share or delete data

  2. Fragmented

    Data is shared on request or habit, with no agreed rules on permitted use

  3. Reliable

    Owners and stewards are assigned, and rules for permitted use, sharing and retention are followed

  4. Informed

    Owners and stewards make recorded decisions on data use, sharing and exceptions

  5. Optimised

    Governance decisions are recorded and reviewed, and policy improves from exceptions and incidents

  6. Differentiated

    Ethical judgement is applied ahead of regulation and builds stakeholder trust

5. Security and resilienceFoundations

Classification and access

Capability anchors
  1. Ad hoc

    No classification. Access is accidental history.

  2. Repeatable locally

    Sensitive data is known informally, and access accumulates.

  3. Defined and embedded

    Systems and data are classified, and access is role-based and applied consistently.

  4. Measured and managed

    Access is reviewed on a cycle, and exceptions are managed.

  5. Continuously improved

    Access adapts automatically to role changes, and anomalies are caught.

Stage indicators
  1. Intuition-led

    Systems and data are not classified or protected, and loss or exposure would go unnoticed

  2. Fragmented

    Access depends on who you know, and sensitive data moves by email and shared drives

  3. Reliable

    Essential Eight basics, classification, access controls and tested backups protect critical systems and data

  4. Informed

    Access is role-based and reviewed, and incidents are detected, reported and resolved

  5. Optimised

    Controls are tested on a risk basis, and monitoring finds issues before they cause harm

  6. Differentiated

    Protection adapts ahead of threats, and demonstrated trust wins customers and partners

6. Systems, platforms and architectureFoundations

Systems fit and integration

Capability anchors
  1. Ad hoc

    Tools are bought as needs arise. Data moves by export, re-keying and email.

  2. Repeatable locally

    Point-to-point links multiply, and each new join is a project.

  3. Defined and embedded

    Each critical record has one home, and authorised users and systems get the data they need through maintained interfaces.

  4. Measured and managed

    Time-to-connect and reuse are measured, and duplicates are consolidated.

  5. Continuously improved

    New sources and uses connect quickly through standard patterns.

Stage indicators
  1. Intuition-led

    Tools are bought as needs arise, and records sit on paper, in personal files or in single-purpose systems

  2. Fragmented

    Many tools, little connection. Key data lives in spreadsheets and systems that do not connect, and the same record is keyed into several of them

  3. Reliable

    Each critical record has one home in a managed system, with backup and recovery tested

  4. Informed

    The systems behind priority workflows connect through maintained interfaces, and authorised staff combine the data they need without manual workarounds

  5. Optimised

    Core systems run standard work as designed, platforms scale with demand, and change lead times, licence use and operating costs are tracked

  6. Differentiated

    A clean core and a sharp edge: standard where it can be, built only where it sets the organisation apart, and the architecture adapts ahead of business change at a cost leaders accept

7. Analytics and decision effectivenessUse

Measures and analytical quality

Capability anchors
  1. Ad hoc

    Numbers conflict, and methods are opaque.

  2. Repeatable locally

    Good analysis exists in pockets, and standards vary.

  3. Defined and embedded

    Priority measures are defined once, and analysis is validated.

  4. Measured and managed

    Analytical quality is checked, and measures are reviewed against use.

  5. Continuously improved

    Methods improve continuously and stand up to challenge.

Stage indicators
  1. Intuition-led

    Reporting is rare and produced only when someone asks for it

  2. Fragmented

    Reports are built by hand each cycle and are often late or disputed

  3. Reliable

    Core reports come from one agreed source and match each other

  4. Informed

    Priority decisions are informed by trusted analysis, with uncertainty communicated

  5. Optimised

    Experiments and evaluations test whether decisions delivered the intended outcomes

  6. Differentiated

    The organisation tests, learns and adapts faster than its competitors

8. AI and automationUse

Inventory and selection

Capability anchors
  1. Ad hoc

    No one knows what automation and AI are in use.

  2. Repeatable locally

    Lists exist for some tools. Embedded AI is invisible.

  3. Defined and embedded

    An inventory covers built, bought and embedded AI, and selection weighs value, alternatives and risk.

  4. Measured and managed

    The inventory drives review cycles, and selection decisions are audited.

  5. Continuously improved

    Selection anticipates opportunity and risk, retiring as readily as adopting.

Stage indicators
  1. Intuition-led

    Repetitive work is done by hand, and automation has not been considered

  2. Fragmented

    Automation is limited to macros and workarounds built by individuals

  3. Reliable

    Automation is chosen deliberately, with risks assessed before use, and the AI tools staff use are registered with an owner

  4. Informed

    An inventory covers all AI and automation in use, including tools bought or embedded in products

  5. Optimised

    AI and automation run in core workflows, with monitoring and human oversight

  6. Differentiated

    AI improves products, services and customer experience, safely and at scale

9. Digital and data products and deliveryUse

Discovery and product ownership

Capability anchors
  1. Ad hoc

    Work starts from requests, not needs.

  2. Repeatable locally

    Some teams talk to users. Most build to order.

  3. Defined and embedded

    Product owners maintain roadmaps built from user needs and priorities.

  4. Measured and managed

    Roadmaps are managed by measured value and usage.

  5. Continuously improved

    Discovery is continuous, and the portfolio anticipates need.

Stage indicators
  1. Intuition-led

    No one builds or maintains reports, forms or datasets for others to use

  2. Fragmented

    Useful reports and integrations depend on one or two people and break when they leave

  3. Reliable

    Shared reports, integrations and datasets are documented and maintained, not personal files

  4. Informed

    Digital and data products have owners, roadmaps and users beyond the team that built them

  5. Optimised

    Products are reused across teams, with service levels and feedback loops

  6. Differentiated

    Digital and data products and partnerships create new offers or revenue

10. Skills and workforce capabilityPeople

Role-based competence

Capability anchors
  1. Ad hoc

    Data skills are accidental.

  2. Repeatable locally

    Training exists but is generic and optional.

  3. Defined and embedded

    Each role has defined system and data skills, and staff demonstrably have them.

  4. Measured and managed

    Competence is assessed, and gaps close to a plan.

  5. Continuously improved

    Skills renew ahead of need as roles and tools change.

Stage indicators
  1. Intuition-led

    Data skills are not part of any role description or training plan

  2. Fragmented

    A few capable individuals carry most of the organisation’s data skills

  3. Reliable

    Staff who handle systems and data are trained in quality, privacy and security basics, and each core system has a trained administrator

  4. Informed

    Data literacy is built into roles, with training completed by leaders and managers

  5. Optimised

    Workforce plans cover critical data skills, succession and retention

  6. Differentiated

    The organisation attracts, grows and keeps data specialists that others seek

11. Culture, adoption and changePeople

Use in priority workflows

Capability anchors
  1. Ad hoc

    Data plays no part in daily work.

  2. Repeatable locally

    Use depends on individual preference.

  3. Defined and embedded

    Data use is embedded in priority workflows and roles, and staff work in the systems as designed.

  4. Measured and managed

    Usage is measured by workflow, and gaps trigger action.

  5. Continuously improved

    Staff extend data use themselves, and it spreads.

Stage indicators
  1. Intuition-led

    Decisions are explained by experience and opinion, not evidence

  2. Fragmented

    Meetings spend more time debating the numbers than deciding

  3. Reliable

    Staff report data issues, and issues are logged and fixed at the source

  4. Informed

    Leaders routinely ask what the data says and expect evidence in business cases

  5. Optimised

    Most staff use data in their daily work and suggest improvements

  6. Differentiated

    Staff challenge assumptions with evidence, and mistakes become lessons

Cost and timing

How it is bought

Free.

How long it takes
A 20-minute questionnaire, then a 30-minute call.
Your team's time
One person to answer the questionnaire and join the call.

Talk through your need

Tell us what your team is trying to do. We can discuss whether this service is the right starting point.

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Digital Maturity Check | Data Maturity Solutions